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The Red Land Little League team has raised tens of thousands of dollars for charity since winning the U.S. title in the league's World Series last summer, and next week the northern York County sluggers will be honored for those efforts during Penn State's THON fundraiser.

During the series, the team selected the Four Diamonds — an organization that funds research and assists families and children fighting childhood cancer — as its charitable cause, and to date the boys have raised nearly $30,000.

THON, a year-long fundraising effort culminating in a 46-hour dance marathon, is billed as the largest student-run philanthropy in the world and has also raised money on behalf of the Four Diamonds organization. Last year, THON collected more than $13 million and was able to donate 96 percent of those funds directly to Four Diamonds at Penn State Hershey Medical Center.

Since its inception, the fundraiser has collected more than $144 million for charity.

THON is scheduled to kick off at the Bryce Jordan Center at Penn State University at 6 p.m. Friday, and it will continue on through 4 p.m. Sunday. The Red Land Little League Team will take the main stage on Saturday morning, when THON organizers will recognize the national champs for their victories and their leadership in fundraising for the Four Diamonds.

Fundraising: Flinchy's, a bar and restaurant at 1833 Hummel Ave. in Camp Hill, will donate 10 percent of food sale proceeds all day on Thursday as a last-minute rally to bring in funds. Flinchy's, which is open from 11 a.m. to 2 a.m., will also have a silent auction for a signed Little League World Series Championship bat.

Red Land's effort to raise funds has been ongoing since early August, when the players began their World Series journey.

They launched a pledge campaign through which people could pick an amount to donate in conjunction with the number of runs the team hit. They have also participated in several community nights, where portions of the ticket proceeds were directed to the charity.

Another of the team's fundraising initiatives is the Red Land Little League online store. In addition to official U.S. Little League Champion T-shirts, pins and posters, the store also includes baseball-style shirts, hoodies, a calendar, official Red Land hats and complete sets of baseball cards featuring the championship team. A portion of all proceeds are directed toward Four Diamonds.

The team visited Penn State Hershey Medical Center in November and presented a check to the organization, then did crafts with some of the patients under care of the Four Diamonds.

THON: Throughout the weekend, events such as a Pep Rally featuring Penn State athletes and Fashion Shows featuring Four Diamonds children keep the dancers busy and enthusiastic.

The final fours hours of the event includes family speeches, a recognition of all families battling childhood cancer and the reveal of the total amount of funds raised throughout the year.

THON Weekend is open to the public unless otherwise stated due to building capacity of the Bryce Jordan Center.

Reach Jessica Schladebeck at jschladebeck@yorkdispatch.com.

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