First sign language Starbucks opens in D.C.
WASHINGTON — Coffee drinkers in the nation’s capital can now order that tall pumpkin spice iced skim latte in sign language.
Starbucks has opened its first U.S. “signing store” to better serve hard-of-hearing customers. The store in Washington is just blocks from Gallaudet University, one of the nation’s oldest universities serving deaf and hard-of-hearing students.
Marlee Matlin, the only deaf actor to win an Academy Award, posted an Instagram video of herself ordering a drink early Tuesday. “The sign for the week is COFFEE,” she wrote.
Starbucks announced in July that it would hire 20 to 25 deaf or hard-of-hearing baristas to work at the store.
The store is modeled after a similar Starbucks signing store which opened in Kuala Lumpur, Malaysia in 2016.