STATE COLLEGE -- Penn State won't increase football season ticket prices or current donation levels in 2013, and announced tweaks to guidelines. including a lower, $200 level of giving for booster-club members.
The changes were announced Wednesday amid smaller crowds at Beaver Stadium for the first three games of 2012. While still large for college football, Penn State nonconference attendance this season failed to top 98,700 to the 106,500-seat stadium. Big Ten play starts Saturday with a visit from No. 24 Northwestern.
An associate athletic director has said lower attendance was expected two years into the introduction of new season-ticket guidelines that divided the stadium into pricing zones. Attendance is down about 10 percent over the last two years.
The actual cost of the seat for season-ticket holders will remain $55.
It's also unclear what impact the Jerry Sandusky child sex abuse scandal may have had on attendance.