SANDUSKY, Ohio—An Ohio tourism board's tweet meant to promote a Father's Day deal in the Lake Erie town of Sandusky redirected followers instead to news about the sex abuse trial of former Penn State assistant coach Jerry Sandusky.

The tweet sent out this week by the Lake Erie Shores & Islands tourism office included the hash tag (hash)Sandusky.

But those who clicked on that hash tag got the latest updates from the Pennsylvania trial of Jerry Sandusky who has pleaded not guilty to charges accusing him of abusing 10 boys.

Tourism office director Joan Van Offeren says they won't be using the (hash)Sandusky hash tag again until well after the trial ends.